Rosanne Yang guides clients with a practical eye to achieving company objectives while complying with increasingly complex laws and regulations. Increasingly, this advice involves providing comprehensive counseling to clients regarding the use of artificial intelligence (AI) across the key areas of intellectual property, advertising, and privacy law that Rosie practices in.
Rosie has extensive experience developing and executing intellectual property strategies for clients with clearing, registering, licensing, and enforcing rights domestically and internationally. Her work includes ensuring appropriate contractual controls and internal policies regarding the use of AI in developing IP assets.
She advises on a range of marketing and advertising matters, including third party marketplace operations; promotional advertising; substantiation of claims consistent with FTC, FDA, CPSC, and other regulatory frameworks; and influencer advertising. She prepares website terms of use and privacy policies; counsels on internal corporate policies on a variety of topics, including the use of AI by employees and vendors; and creates internal training materials.
BHBA has been a leader in the legal profession, advocating for justice, and serving the community since 1931, including founding groundbreaking public interest programs and becoming a nationally recognized provider of quality CLE programs and innovative member benefits. Lead. Advocate. Serve.
