It?s easy to consider the metaverse as science fiction. But the metaverse and blockchain technology offer significant practical utility for brands, regulators and consumers. This presentation moves beyond Bored Apes and explores how top brands are using the metaverse to build deeper connections with consumers and develop new revenue streams. We will also analyze the key legal and technical challenges brands must overcome to make their metaverse investment relevant and successful.
This OnDemand CLE program earns 1 hour of General credit in California. It aired November 9, 2022 and features Dan Jasnow and Malcolm S. McNeil.
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