The legal framework governing creative content is shifting fast, and entertainment practitioners are navigating questions the law has not fully answered. Generative AI adds a new layer of analysis to every stage of production, from clearance and chain of title to questions of authorship and ownership in works that never existed before. This presentation examines where this area of law has been, where it stands today, and where it is headed, tracing the practical realities of clearance, including fair use, and content creation in modern entertainment. Attendees will leave with a clearer framework for spotting clearance issues and advising clients on AI-related exposure.

