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Intellectual Property Law

YouTube's New Role in Creator Monetization: Legal Implications of the Partnership Model

$45

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YouTube's New Role in Creator Monetization: Legal Implications of the Partnershi
About the Program

YouTube has moved well beyond its origins as a passive distribution platform. With the rollout of Creator Partnerships at the 2026 NewFront, the platform now facilitates creator discovery, sponsorship arrangements, and advertiser engagement directly, raising significant legal questions for attorneys who represent creators, brands, and media businesses. Nyanza Shaw examines how this structural shift affects contracting and rights allocation, data access and bargaining power, transparency and disclosure obligations, platform accountability, and IP ownership in the evolving creator economy. Attendees will leave with a sharper understanding of how to advise clients navigating commercial relationships on and around the platform

Nyanza Shaw

Speaker(s)
Nyanza Shaw
Nyanza Shaw

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Shaw Esquire

Fueled by a passion for the creative industries, Nyanza has shaped numerous high-profile projects providing strategic advice that transcends conventional legal frameworks. Her keen insight into industry trends and unwavering commitment to protecting her clients interests have made her a trusted advisor and a respected authority in the legal field.

Nyanza specializes in helping businesses and brands bridge the gap between their creative ventures and business operations to maximize growth and impact.

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Accreditation
Credit Hours:
0.50
Specialty Area:
None
Credit Type:
General
Original Air Date:
July 6, 2026
Accredited in:
California

You may be able to self apply for credits in states not listed. Email for accreditation information in your state.

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