The First 100 Days in IP Litigation: Leveraging Early Strategy to Improve the Outcome

Most IP disputes are won—or lost—long before trial. The decisions made in the first 100 days shape leverage, control costs, drive settlement opportunities, and position a case for success. Join the presenters as they share a strategic playbook for the critical first moves in an IP dispute. Drawing on high-stakes technology and entertainment matters, attendees will gain practical insight on how to assess risk quickly, build early leverage, align litigation strategy with business objectives, and maximize the value of outside counsel from day one.